Privacy Policy

Last Updated: 14 April 2025

Mata Insights Pte. Ltd. ("Mata Insights", "we", "us", "our") is committed to the responsible handling of personal data in accordance with Singapore's Personal Data Protection Act 2012 (PDPA). This Privacy Policy explains what data we collect, why we collect it, how it is used, and what rights you hold in relation to it.

This policy applies to data collected through our website at mata-insights.pro, through our contact forms, and in the course of providing our AI integration engagement services to clients.

1. Data We Collect

We collect personal data that you provide directly to us, including:

• Full name
• Email address
• Telephone number (where provided)
• Organisation name and role
• Message content submitted through contact forms

We also collect certain data automatically through your use of our website, including IP address, browser type, pages visited, and session duration, through analytics tools. We do not collect sensitive personal data as defined under the PDPA.

2. How We Collect Data

Personal data is collected through the following means:

• Contact and enquiry forms on our website
• Email correspondence initiated by you
• Telephone conversations
• In-person meetings and on-site engagement visits
• Cookies and website analytics (see Section 5)

3. Legal Basis for Processing

We process your personal data on the following bases under the PDPA:

• Consent: Where you have expressly provided consent, such as when submitting a contact form
• Contractual necessity: Where processing is required to deliver the engagement services you have engaged us for
• Legitimate interests: For internal analytics and service improvement purposes, where these do not override your data rights

4. How We Use Your Data

Personal data collected is used for the following purposes:

• Responding to enquiries and scheduling initial consultations
• Delivering and managing engagement services
• Preparing and sending written engagement outputs (notes, specifications, handover documents)
• Internal service improvement and analysis
• Compliance with applicable legal obligations

We do not use your personal data for automated decision-making or profiling.

5. Cookies

Our website uses cookies to support basic functionality and, where consent is given, to collect analytics data about usage patterns. For full details on the types of cookies used and how to manage your preferences, please refer to our Cookie Policy.

6. Data Sharing

We do not sell personal data to third parties. We may share data in limited circumstances:

• With service providers who support our operations (such as cloud hosting and email services), under data processing agreements that bind them to appropriate security standards
• Where required by law, regulation, or court order
• With your explicit consent for any other purpose

We do not transfer personal data outside Singapore unless appropriate safeguards are in place and you have been informed.

7. Data Retention

We retain personal data only for as long as necessary for the purposes for which it was collected:

• Enquiry contact data: up to 12 months from last contact, if no engagement commenced
• Client engagement records: up to 5 years from conclusion of the engagement, to meet legal and professional record-keeping requirements
• Website analytics data: up to 26 months in aggregate form

8. Data Protection Measures

We implement appropriate technical and organisational measures to protect personal data against unauthorised access, loss, or disclosure, including:

• Encrypted data transmission (TLS/HTTPS) for all website communications
• Access controls limiting data access to personnel who require it for their role
• Regular review of data handling practices
• Data breach procedures in place, with notification obligations to the Personal Data Protection Commission (PDPC) where required under the PDPA

9. Your Rights Under the PDPA

Under Singapore's Personal Data Protection Act, you have the right to:

• Access: Request information about the personal data we hold about you
• Correction: Request correction of inaccurate or incomplete data
• Withdrawal of consent: Withdraw consent to the collection, use, or disclosure of your personal data at any time, subject to legal or contractual restrictions
• Data portability: Request your personal data in a machine-readable format where applicable

To exercise any of these rights, contact our Data Protection Officer at [email protected]. We will respond within 30 days of receiving a written request.

10. Third-Party Links

Our website may contain links to external sites. Mata Insights is not responsible for the privacy practices of those sites and encourages you to review their respective privacy policies before sharing personal data with them.

11. Children's Privacy

Our services are directed at organisations and professionals aged 18 and over. We do not knowingly collect personal data from individuals under 18 years of age. If we become aware that such data has been collected, we will delete it promptly.

12. Changes to This Policy

We may update this Privacy Policy from time to time. Where changes are material, we will update the "Last Updated" date at the top of this page. Continued use of our website or services following any update constitutes your acknowledgement of the revised policy.

13. Contact and Data Protection Officer

For questions, concerns, or to exercise your data rights, please contact: